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A Simple Guide to E-Commerce SEO

Most people get Ecommerce SEO wrong. They focus on ranking for uber-competitive high-volume terms. Let’s say that you sell men’s clothing. Here’s the most obvious term you may want to rank fo

Ahrefs’ SEO Metrics: What They Mean and How to Use Them

The big data behind Ahrefs’ SEO metrics Developing a bot that crawls the web and stores web pages on your hard drive might sound like an easy thing to do. But crawling the web at the rate of 200 

An Actionable Guide for On‐Page SEO

What is On‐Page SEO? On‐page SEO refers to the practice of ‘optimizing’ web pages to help them rank higher in the search engines. The end goal of which is to increase organic traffic to you

How Good Design Improves Content Marketing Strategy

If your small business is trying to leverage social media for marketing, you’re probably struggling to build a large, engaged audience. You’re not alone. Every 60 seconds there are 293,000 new po

How to Diagnose an Organic Traffic Drop

Organic traffic drops can be disheartening—especially when you think about all the hard work you and your team has put into building up your numbers. Don’t panic when you start noticing a dip in y

How To Gauge Keyword Difficulty And Find The Easiest Keywords To Rank For

The hard part is figuring out what it takes to rank #1 for each keyword and use that information to prioritise your list and plan your SEO strategy. Many keyword tools (Ahrefs included) try to solve

Understanding Searcher Intent and Why Its Important in Keywords Research

When search engines are not entirely sure what users mean by their search query, they tend to generate SERPs that cater to the best possible meanings of the said query. When examined carefully, these

What is WordPress used for and what type of capabilities does it have?

If you want to establish your online presence, then it can be a superb idea to create your website or blog. What is WordPress used for and what type of capabilities does it have? WordPress is one of

An Actionable Guide for On‐Page SEO

What is On‐Page SEO? On‐page SEO refers to the practice of ‘optimizing’ web pages to help them rank higher in the search engines. The end goal of which is to increase organic traffic to your site. But what exactly does this ‘optimization’ process involve? The majority of on‐page SEO advice seems to focus...

How to Diagnose an Organic Traffic Drop

Organic traffic drops can be disheartening—especially when you think about all the hard work you and your team has put into building up your numbers. Don’t panic when you start noticing a dip in your statistics. Take a deep breath and diagnose the problem before...

A Simple Guide to E-Commerce SEO

Most people get Ecommerce SEO wrong. They focus on ranking for uber-competitive high-volume terms. Let’s say that you sell men’s clothing. Here’s the most obvious term you may want to rank for: Estimated US monthly search volume for “mens clothing,” via Ahrefs Keywords Explorer Let’s take a look at the top ranking pages. Think you can...